Network / People
Hyppe Salmi
Profession:
Country:
Finland
Hyppe Salmi is working as an executive producer in Yle’s Drama department, specializing in young adults. Hyppe is especially interested in short-form online drama, including content for third-party platforms where she sees countless opportunities for new kinds of storytelling. She has been commissioning Instagram dramas—live actions, chat fictions, animations, interactive formats, spoken word, and pilots—and continues to scout for fresh talents, stories, and formats. In recent years, Hyppe has focused not only on discovering young, talented media professionals but also on developing long-term collaborations with them and supporting a community of young talents.
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